Naver Project Flower: People Who Make the Neighbourhood  Book & Culture OS

Introducing the characterful proprietors of our neighbourhood. 


Our daily visits to local shops, each with their unique hue. How much do you know about the tales of these neighbourhoods? "Neighbourhood Builders" sheds light on 84 small yet significant stores that exist and flourish with the community.


Listen to the heartwarming stories of the CEOs in our midst with "Project Flower: People Who Make Neighbourhoods," planned and executed by Urbanplay and Naver.


Incorporating Local Values 

Stores that are closely tied to our daily lives. Have you ever encountered a local shop owner with such a presence? What prompted them to start their business and what philosophy do they employ in running their store? 

Discover the answers to these questions and peruse content that reflects local values in "People Who Build Your Neighbourhood."


84 Nationwide Locations 

"Neighbourhood Builders" brings to life the stories of 84 spot owners from across the country. Urbanplay personally scouted these locations nationwide to produce 84 original and curated contents, each tailored to a specific theme such as travel and leisure.




Date 2018. 10. 01. ~ 2018. 10. 28.



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© URBANPLAY All right Reserved

Urbanplay Co.

CEO Ju Seok Hong | Registration Number. 105-87-96063
22, Yeonhui-ro 5-gil, Seodaemun-gu, Seoul

(Yeonnamjang, 2-3F)

TEL. +82 02-3141-7977 | FAX. +82 02-6008-4735


© URBANPLAY All right Reserved

Urbanplay Co. 

CEO Ju Seok Hong 
Company Registration Number.105-87-96063
22, Yeonhui-ro 5-gil, Seodaemun-gu, Seoul (Yeonnamjang, 2-3F)  | TEL. +82 02-3141-7977 │ FAX. +82 02-6008-4735